Franchise Brief Writers & Contributors

Gretchen Johnson is a Franchise Business Development professional at Top 2 Bottom Business Solutions, where she partners with franchisors to develop standardized bookkeeping procedures for their franchisees. By creating consistent financial reporting systems, she enables accurate analysis, actionable insights, and scalable unit growth across franchise networks. With a strong background in consultative sales and strategic support, Gretchen is passionate about helping brands strengthen their infrastructure and grow with confidence.1 Articles